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Madonna, BTS and more World Cup halftime performers see jump in song streams, Justin Bieber up 110%
Summary by The Piney Point Editorial Desk · Based on reporting by Maria Sherman, Associated Press , KPRC 2 / Click2Houston (NBC)
· July 22, 2026
· 2 min read
It was the 11-minute performance heard around the world. Madonna, Justin Bieber , BTS and Shakira each brought abridged hits to the World Cup’s first halftime show in a whirlwind performance Sunday just outside New York. And it has resulted in some noteworthy streaming bumps. Luminate, the indust...
Story provenance No corrections
Summary created by The Piney Point Editorial Desk — automated, rule-governed Original reporting Maria Sherman, Associated Press, KPRC 2 / Click2Houston (NBC) Original story Read at the source Source published Jul 22, 2026 Indexed here Jul 22, 2026 AI assistance Automated summary drawn from the source’s own published text Prepublication human review No — editorial rules, flagged-item review, and published samples
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Key takeaway Global streams of Justin Bieber's “Everything Hallelujah” more than doubled, rising 110% from 592,000 streams to 1.
Why this matters in The Piney Point
The significant boost in song streams for performers like Justin Bieber and Madonna following their World Cup halftime show has implications for local music fans in Piney Point Village . With global streaming numbers for these artists on the rise, it's likely that their music will receive more airplay on local radio stations and be featured in playlists at area venues and events. This increased exposure could lead to a surge in interest for their upcoming tours or concerts, potentially bringing more live music events to the Houston area. Local residents who attended the halftime show or watched it on television may be eager to see these performers live, and the boost in streaming numbers could encourage promoters to bring them to town. As a result, music fans in Piney Point Village may have more opportunities to experience live performances by these popular artists in the coming months.
About this story
Original reporting by KPRC 2 / Click2Houston (NBC) . The Piney Point surfaces reporting from trusted publishers and adds local editorial context so readers can quickly understand what a story means for their community. We attribute every source, link to the original report, and follow a documented editorial standards policy. To understand how stories are selected and reviewed, read our about page .
For the complete original report, visit KPRC 2 / Click2Houston (NBC) . Have a tip or correction? Contact our newsroom .
Category: local ·
Published: July 22, 2026 ·
Source: KPRC 2 / Click2Houston (NBC) ·
Reading time: 2 min
Frequently asked about this story
What is this story about? It was the 11-minute performance heard around the world. Madonna, Justin Bieber , BTS and Shakira each brought abridged hits to the World Cup’s first halftime show in a whirlwind performance Sunday just outside New York. And it has resulted in some noteworthy streaming bumps. Luminate, the indust...
When was this published? This article was first published on July 22, 2026 by KPRC 2 / Click2Houston (NBC) and curated for The Piney Point readers.
Who reported this story? This story was reported by Maria Sherman, Associated Press at KPRC 2 / Click2Houston (NBC). To learn more about how The Piney Point selects and reviews stories, see our editorial standards .
Where can I find related coverage? See more local coverage from The Piney Point, or browse our daily briefing and topic hubs .
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