Founders of Good Ranchers, Ben and Corley Spell, discussed changes in the US beef market and challenges facing American ranchers. They emphasized the importance of transparency in food sourcing, particularly when it comes to imported meats. The couple noted that the origin of ground beef is not always easy to determine.

Good Ranchers sources its products from American ranchers and farms, and the founders believe consumers should be more aware of where their meat comes from. They recently joined a talk show to discuss these issues, which have been developing for years. Further details on the topic are available from the source, including the Spells' conversation about the US beef market and the importance of transparency in food sourcing.